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	<title>indie author marketing Archives - E.M. Williams - Fantasy Author</title>
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		<title>I&#8217;ve pulled my indie book from Draft2Digital</title>
		<link>https://www.emwilliams.ca/ive-pulled-my-book-from-draft2digital/</link>
					<comments>https://www.emwilliams.ca/ive-pulled-my-book-from-draft2digital/#respond</comments>
		
		<dc:creator><![CDATA[E. M. Williams]]></dc:creator>
		<pubDate>Wed, 15 Apr 2026 15:04:10 +0000</pubDate>
				<category><![CDATA[Marketing your work]]></category>
		<category><![CDATA[Writing Life]]></category>
		<category><![CDATA[Amazon marketplaces]]></category>
		<category><![CDATA[Apple Books]]></category>
		<category><![CDATA[book distributors]]></category>
		<category><![CDATA[Bookshop.org]]></category>
		<category><![CDATA[Chaos Calling]]></category>
		<category><![CDATA[Chaos Calling: Book I of The Xenthian Cycle]]></category>
		<category><![CDATA[distributing your writing work]]></category>
		<category><![CDATA[Draft2Digital]]></category>
		<category><![CDATA[E. M. Williams]]></category>
		<category><![CDATA[ebook distribution]]></category>
		<category><![CDATA[enshittification]]></category>
		<category><![CDATA[Google Books]]></category>
		<category><![CDATA[indie author marketing]]></category>
		<category><![CDATA[indie authors]]></category>
		<category><![CDATA[Kobo ebooks]]></category>
		<category><![CDATA[Kris Austen]]></category>
		<category><![CDATA[libraries and indie authors]]></category>
		<category><![CDATA[self-publishing]]></category>
		<category><![CDATA[Smashwords]]></category>
		<category><![CDATA[The Xenthian Cycle]]></category>
		<guid isPermaLink="false">https://www.emwilliams.ca/?p=4738</guid>

					<description><![CDATA[<p>On April 14, I received a mass email from Draft2Digital&#8217;s CEO Kris Austen. His message informed me that they are: Why would they do that? Well, as the email states, legit indies are being punished because of AI slop: Like many platforms, we’ve seen a significant increase in automated and low-quality account creation in recent [&#8230;]</p>
<p>The post <a href="https://www.emwilliams.ca/ive-pulled-my-book-from-draft2digital/">I&#8217;ve pulled my indie book from Draft2Digital</a> appeared first on <a href="https://www.emwilliams.ca">E.M. Williams - Fantasy Author</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p class="wp-block-paragraph">On April 14, I received a mass email from Draft2Digital&#8217;s CEO <a href="https://www.linkedin.com/in/kris-austin-1421862/">Kris Austen</a>. </p>



<p class="wp-block-paragraph">His message informed me that they are:</p>



<ul class="wp-block-list">
<li>&#8220;Introducing account activation and maintenance fees.&#8221; &nbsp;</li>



<li>&#8220;Applying an annual maintenance fee of $12 (USD) to accounts whose earnings from book sales total less than $100 over the preceding 12-month period.&#8221; </li>



<li>&#8220;Offsetting a portion of the steadily rising costs we pay to maintain those accounts, including compliance, security, and infrastructure upkeep.&#8221;&nbsp;</li>
</ul>



<p class="wp-block-paragraph">Why would they do that? Well, as the email states, legit indies are being punished because of AI slop:</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p class="wp-block-paragraph">Like many platforms, we’ve seen a significant increase in automated and low-quality account creation in recent years. This onslaught from automated content farms threatens reader trust in indie titles and risks indies being associated with low-quality “slop.” A modest activation fee can make a real difference and allow our team to stay focused on supporting genuine authors like you.</p>
</blockquote>



<p class="wp-block-paragraph">So, <a href="https://craphound.com/category/enshittification/">enshittification</a> has infected both book production (people using AI tools to write very quickly) and book distribution (Draft2Digital being asked to distribute the slop and then finding it produces no money). </p>



<p class="wp-block-paragraph">Indie authors like me who don&#8217;t produce slop but also haven&#8217;t achieved massive sales are the bystanders caught out by this decision. </p>



<p class="wp-block-paragraph">Being listed on Draft2Digital gave me access to Bookshop.org, Apple, Smashwords and a swath of other book retail distributors in one place. Yet, for reasons I don&#8217;t understand, I&#8217;ve never sold a single copy of <em><a href="https://www.emwilliams.ca/books-by-e-m-williams-the-xenthian-cycle/">Chaos Calling</a> </em>through their platform. My ebook sale landslides have always happened on Amazon and Kobo. </p>



<p class="wp-block-paragraph">I was looking forward to changing that pattern one day, but Draft2Digital has forced my hand. To make staying with them worth it, I&#8217;d have to sell between 50 and 75 copies every year on their site alone.</p>



<p class="wp-block-paragraph">The math just doesn&#8217;t make sense. </p>



<p class="wp-block-paragraph">I&#8217;m sad to leave a place that made my work more accessible to libraries, but I&#8217;ve closed my account.</p>



<p class="wp-block-paragraph">I sent my designer a message this morning. We&#8217;ve pulled the relevant buy buttons from my <a href="https://www.emwilliams.ca/">home </a>and book pages.</p>



<div style="height:100px" aria-hidden="true" class="wp-block-spacer"></div>



<h3 class="wp-block-heading">Will <em>Chaos Calling </em>be available on Apple &amp; Google Books?</h3>



<p class="wp-block-paragraph">The short answer is not right now. Apple requires me to have a US tax ID, publicly listed address, and phone number on my website.</p>



<p class="wp-block-paragraph">Google Books wasn&#8217;t included in Draft2Digital&#8217;s distribution but I found their backend so confusing I gave up.</p>



<p class="wp-block-paragraph">I have to ask myself: am I in the business of a) optimizing to sell books or b) write them? With a backlist as short as mine currently is, B is the clear winner.</p>



<p class="wp-block-paragraph">I don&#8217;t write for a living. My attention is always divided between creative work and the work that pays my bills. Thinking about ebook distribution isn&#8217;t my priority right now. Draft2Digital simply forced my hand.</p>



<p class="wp-block-paragraph">I&#8217;ll revisit down the road when I have more books available, but <em>Chaos Armor </em>remains my focus.</p>



<div style="height:100px" aria-hidden="true" class="wp-block-spacer"></div>



<h3 class="wp-block-heading">Can I buy an ebook directly from you?</h3>



<p class="wp-block-paragraph">The good news: My ebook files exist in all formats because I use Vellum to make them. Which means, if you want a copy of <em>Chao</em>s <em>Calling </em>in a format other than Kindle or Kobo, you can send me a <a href="https://www.instagram.com/emwilliamscanada/">DM on Instagram</a> and we&#8217;ll work something out. </p>



<p class="wp-block-paragraph">Creating an online store is something I&#8217;ve avoided since it takes energy away from writing. I&#8217;ll consider it in the future when I have more of a backlist. That&#8217;s partly why the Draft2Digital decision is so disappointing.</p>



<p class="wp-block-paragraph">Thanks for understanding!</p>
<p>The post <a href="https://www.emwilliams.ca/ive-pulled-my-book-from-draft2digital/">I&#8217;ve pulled my indie book from Draft2Digital</a> appeared first on <a href="https://www.emwilliams.ca">E.M. Williams - Fantasy Author</a>.</p>
]]></content:encoded>
					
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			</item>
		<item>
		<title>I&#8217;m on the New Growth Show!</title>
		<link>https://www.emwilliams.ca/im-on-the-new-growth-show-podcast/</link>
		
		<dc:creator><![CDATA[E. M. Williams]]></dc:creator>
		<pubDate>Tue, 06 Jan 2026 20:06:25 +0000</pubDate>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Writing Life]]></category>
		<category><![CDATA[AI and creativity]]></category>
		<category><![CDATA[AI and writing]]></category>
		<category><![CDATA[AI stole my book]]></category>
		<category><![CDATA[beta readers]]></category>
		<category><![CDATA[Chaos Armor]]></category>
		<category><![CDATA[Chaos Armor: Book II of The Xenthian Cycle]]></category>
		<category><![CDATA[Chaos Calling]]></category>
		<category><![CDATA[Chaos Calling: Book I of The Xenthian Cycle]]></category>
		<category><![CDATA[E. M. Williams]]></category>
		<category><![CDATA[fan fiction]]></category>
		<category><![CDATA[fantasy action books]]></category>
		<category><![CDATA[I was a podcast guest]]></category>
		<category><![CDATA[indie author marketing]]></category>
		<category><![CDATA[Jess Joyce]]></category>
		<category><![CDATA[marketing and Reddit]]></category>
		<category><![CDATA[marketing your writing]]></category>
		<category><![CDATA[podcast guest appearance]]></category>
		<category><![CDATA[promoting your work]]></category>
		<category><![CDATA[Reddit]]></category>
		<category><![CDATA[sensitivity readers]]></category>
		<category><![CDATA[Spotify podcast]]></category>
		<category><![CDATA[The Xenthian Cycle]]></category>
		<category><![CDATA[Tiffany Da Silva]]></category>
		<category><![CDATA[Wesley Lyn]]></category>
		<category><![CDATA[working in marketing]]></category>
		<category><![CDATA[working in tech]]></category>
		<category><![CDATA[writing lessons from publishing serial fan fiction]]></category>
		<category><![CDATA[YouTube podcast]]></category>
		<guid isPermaLink="false">https://www.emwilliams.ca/?p=4607</guid>

					<description><![CDATA[<p>Jess Joyce, one of the co-hosts for the New Growth Show podcast, invited me on to talk about indie author marketing and my creative journey. The episode aired on December 17, 2025, but I was in a holiday crunch mode so I&#8217;m late posting about it. You can also listen to the episode on Spotify. [&#8230;]</p>
<p>The post <a href="https://www.emwilliams.ca/im-on-the-new-growth-show-podcast/">I&#8217;m on the New Growth Show!</a> appeared first on <a href="https://www.emwilliams.ca">E.M. Williams - Fantasy Author</a>.</p>
]]></description>
										<content:encoded><![CDATA[Jess Joyce, one of the co-hosts for the New Growth Show podcast, invited me on to talk about indie author marketing and my creative journey.

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The episode aired on December 17, 2025, but I was in a holiday crunch mode so I&#8217;m late posting about it.

<iframe title="Elizabeth Monier-Williams on Indie Author Marketing!" width="1170" height="658" src="https://www.youtube.com/embed/g5mpLc5XXmo?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>

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<figure>You can also listen to the episode on <a style="background-color: #ffffff;" href="https://creators.spotify.com/pod/profile/new-growth-show/episodes/The-Journey-of-Elizabeth-Monier-Williams-From-Marketing-to-Fantasy-Writing-e3cgmeo">Spotify</a>.</figure>
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On the New Growth Show, Jess and her regular co-host, Tiffany Da Silva, talk to humans about marketing and growth, exploring new advancements, tips and tricks in SEO, AI, and other funnel-focused marketing tools. They&#8217;ve both worked in the digital end of marketing for a long time and are cool people to follow if you&#8217;re interested in that field.

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Jess, Tiff, and I connected through <a href="https://www.growclass.co/">Growclass</a>, where we&#8217;re all part of the Internet&#8217;s kindest marketing community. Since they know me professionally, I appear as both my writing and marketing selves in this episode.

<!-- /wp:paragraph -->

<!-- wp:paragraph -->

We had a great conversation about writing <em><a href="https://www.emwilliams.ca/books/">The Xenthian Cycle</a></em>, being an indie marketer, and my writing journey.

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<h2>New Growth Show: Topics covered</h2>
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 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo">00:00</a> — Navigating the weird world of marketing in 2025</li>
</ul>
</li>
</ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=179s">02:59</a> — The Journey of EMW: From Marketing to Fantasy Writing</li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=363s">06:03</a> — Building a Community: The Importance of Beta Readers</li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=543s">09:03</a> — The Role of Subject Matter Experts in Storytelling</li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=710s">11:50</a> — The Power of Feedback and Sensitivity Reading</li>
</ul>
</li>
</ul>
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<ul>
 	<li style="list-style-type: none;">
<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=897s">14:57</a> — Marketing Strategies for Indie Authors</li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=1072s">17:52</a> — The Impact of Online Communities on Writing</li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=1261s">21:01</a> — Fan Fiction and the Evolution of Writing Perspectives</li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=1430s">23:50</a> — The Role of AI in Creative Work</li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=1616s">26:56</a> — Future Projects and Marketing Innovations</li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li><a href="https://www.youtube.com/watch?v=g5mpLc5XXmo&amp;t=1796s">29:56</a> — Closing Thoughts and Community Engagement</li>
</ul>
</li>
</ul>
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For more, you can follow Jess Joyce, Tiffany DaSilva and the New Growth Show podcast:

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 	<li>LinkedIn: <a href="https://www.linkedin.com/in/jessjoyce/">Jess Joyce</a>, <a href="https://www.linkedin.com/in/tiffanydasilva/">Tiffany Da Silva</a></li>
</ul>
</li>
</ul>
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<ul>
 	<li><a href="https://jessjoyce.com/">Jess&#8217; website</a>, <a href="https://www.tiffanydasilva.com/">Tiffany&#8217;s website</a></li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li>Youtube: <a href="https://www.youtube.com/@NewGrowthShow">New Growth Show</a></li>
</ul>
</li>
</ul>
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<ul>
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<ul>
 	<li>Instagram: <a href="https://www.instagram.com/newgrowthshow/">New Growth Show</a></li>
</ul>
</li>
</ul>
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<!-- /wp:list --><p>The post <a href="https://www.emwilliams.ca/im-on-the-new-growth-show-podcast/">I&#8217;m on the New Growth Show!</a> appeared first on <a href="https://www.emwilliams.ca">E.M. Williams - Fantasy Author</a>.</p>
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